01 Paid advertising
- Meta Advertising
- Google/Tiktok Ads
- Monthly Marketing Documents
- National Data Lake
- Marketing Plan Creation
Digi is the trusted growth partner for service-based businesses across Australia, backed by more than 45 years of combined experience in delivering high-performing lead-generation campaigns. Our approach goes beyond media buying; we blend deep brand understanding, behavioural psychology, and proven campaign frameworks to drive consistent, sustainable growth.
We specialise in generating high-quality leads, strengthening brand positioning, and building community trust while adapting quickly to market shifts. Every campaign is engineered to achieve the lowest possible cost per lead and the highest conversion outcomes, supported by strategic planning, real-time optimisation, and nationwide data insights.
02 Growth Tools
- Sales Calls
- LAM & Digital Lead Planner
- Marketing Dashboards
- Presale & Refresh
- Websites & Landing Pages
- Automated Communication
Select one, or a combination of strategies to integrate into your business to support volume, connection & conversion.
03 Social Media Strategy
- Post Frequency
- Story Structure
- Scorecards
- Post Types
- EOW Checklists
- Weekly Meetings
When Digi partners with your business, we can help you build a social media strategy that actually drives enquiries — not just likes. Our team works closely with Anytime Fitness clubs and service-based businesses across Australia, creating organic systems that support your paid campaigns, strengthen brand trust, and move prospects closer to conversion.
Whether you want us to take the lead or work alongside your current internal strategy, you’ll gain access to weekly meetings with Digi’s organic specialists. These sessions keep your team aligned with the latest algorithm shifts, content performance trends, and what’s working right now across our national network. You’ll also receive weekly scorecards, content checklists, and structured story frameworks designed to keep your brand consistent and conversion-focused.
Organic social isn’t optional anymore — it’s a core part of your sales engine. When your feed, stories, and video content reinforce the messaging in your ads, prospects feel more confident, stay engaged longer, and convert at a higher rate. It’s the reason we consider organic strategy up to 50% of your overall advertising success.
04 Presale & Refresh
- Presale Strategy
- Localised Content Creation
- Localised Graphic Design
- Large Budget Management
- Sales Training for Presale
- 75+ Presales Completed
Digi has successfully managed over 75+ Presale and Refresh campaigns, setting world records for new member acquisitions during presale phases and generating record-breaking lead-generation results. We’ve consistently improved the retention of new members and maximised the number of referrals from those initial enquiries.
We have sold over 10,000 presale memberships ourselves and specialise in new builds and refresh projects. We understand the unique challenges of running a successful presale and have a proven, dedicated strategy to reduce risks and maximise lead generation and sales outcomes during these campaigns.
06 Content Creation
- UGC & Member-Led Content
- Campaign Asset Packages
- Testimonials & Member Stories
- Professional Media Shoots
- 3D Banners & Graphic Design
- Print, Flyers & In-Club Screens
Digi’s content team is the creative engine behind some of the highest-performing campaigns in the Anytime Fitness network. We produce content that stops the scroll, elevates your brand, and directly improves your advertising performance.
From UGC-style videos filmed with your team, to large-scale media shoots, to localised content packs built for presale, refresh, and now-open launches — we tailor every asset to your club, your community, and your goals. We don’t just create beautiful content; we create strategic content designed to increase conversions, build trust, and tell the story behind your club.
With over 10 years of combined experience in social media marketing, Digi is well-equipped to handle your business’s organic social media strategy. When you partner with us, you can choose to have Digi manage your social media efforts. We offer a turnkey solution that applies a hyper-localised approach, putting your club, content, team, community, and offers centre stage.
Our service includes managing your social media posts, sharing stories, collaborating with your team on content requests, and submitting weekly content for approval—all while holding regular meetings to keep everything on track.